Tag Archive - marketing

Got online fans? Ask them for more

Clover Frederick

Nonprofits, do you have a bunch of online fans liking your Facebook updates, retweeting your tweets and forwarding your newsletters? Ask them for more.

“If individuals are willing to share information, they might also be willing to share their time, talent, or treasure,” says nonprofit marketer extraordinaire Clover Frederick of the nonprofit marketing network. “Those people out there are willing to volunteer. They simply need to be asked.

When and how will you be asking your online fans to do more? Share your ideas in the comments.

Share

Q&A: What else will you cover in your July 28 presentation?

Nonprofit marketer extraordinaire Clover Frederick is giving a talk July 28 entitled, “Slacktivism: Turning Slackers into Activists.” I asked Clover to give me a preview of the talk, which she’ll deliver at the July luncheon of the excellent Lincoln Chapter of the American Marketing Association.

Clover is director of the nonprofit marketing network and Lincoln AMA’s Nonprofit Marketer of the Year. This is one of seven videos I’m featuring to preview her talk:

Share

What organizational capacity does a nonprofit need to use slacktivism to its best advantage?

Nonprofit marketer extraordinaire Clover Frederick is giving a talk July 28 entitled, “Slacktivism: Turning Slackers into Activists.” I asked Clover to give me a preview of the talk, which she’ll deliver at the July luncheon of the excellent Lincoln Chapter of the American Marketing Association.

Clover is director of the nonprofit marketing network and Lincoln AMA’s Nonprofit Marketer of the Year. This is one of seven videos I’m featuring to preview her talk:

Share
Page 1 of 3123»